Associate Director-Marketing Excellence
JOB PURPOSE
- Lead Marketing Excellence team. Make sure the team have clear goal, strategy, action plan, and continuously push forward execution.
- Drive overall AZ China Business Planning. Support Brand Team to deliver best-in-class Brand Strategic Plan, Brand Experience Plan and Launch Readiness Review and connect them with overall Business Planning process.
- Drive Precise Marketing. Support Brand Team to come up with best-in-class Customer Segmentation, Content and Execution, so as to help the brand team target the right customer, deliver the right message and take the right actions.
DUTIES & RESPONSIBILITES
1. Lead and guide team (20% to 40%)
- Make sure the team have clear goal, strategy, action plan, and continuously push forward execution
2. Drive business planning (20% to 40%)
- Support Brand Team to deliver best-in-class Brand Strategic Plan, Brand Experience Plan and Launch Readiness Review and connect them with overall Business Planning process
3. Drive Precise Marketing (20% to 40%)
- Support Brand Team to come up with best-in-class Customer Segmentation, Content and Execution, so as to help the brand team target the right customer, deliver the right message and take the right actions
JOB REQUIREMENTS
- University degree and above; MBA preferred, preferably in Clinical Medicine, Science, Business, Finance, Marketing or other relevant areas
- Minimum 10 years’ experience in healthcare/pharmaceutical industry, strategic / marketing related experiences, 3 years people management experience
- Experience in pharmaceutical industry preferably in brand marketing, strategic planning, PMO in business units, management consulting is a plus
- Excellent interpersonal skills
- Experience and proven success in working with cross-functional teams
- Quick learning ability
- Strong business acumen and strategic thinking ability
- Strong communication and presentation skills
- Strong analytic and project management skills
- Proficient in oral and written English
- Proficient in MS Office Suite (Excel, PowerPoint, Word)
AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorisation and employment eligibility verification requirements.